Digital Services Tax in Canada: What Small Businesses Must Know

The rapid growth of online platforms has revolutionized the way businesses operate, and in response, governments worldwide are reshaping tax policies. In this evolving landscape, the Digital Services Tax has emerged as a focal point for countries trying to capture revenue from the digital economy. If you’re a business owner in Canada, understanding how the Canada Digital Services Tax works—and how it might impact your operations—is now more important than ever.

Small businesses, particularly those that involve selling services or products online, should be aware of the implications of Digital Services Tax Canada. Implemented to make the tech giants and digital service providers contribute their fair share, the tax impacts startups, solo creators, and service businesses selling online, too.

What is the Digital Services Tax?

The Digital Services Tax is a tax on digital services revenues. It does not consider products or services bought by consumers, as in the case of normal sales tax. Instead, it taxes revenues from digital activity—such as online marketplaces, social media advertising, and streaming.

In Canada, the government implemented the Digital Services Tax Canada as a way of taxing large international tech companies earning profits from Canadian consumers without remitting local taxes. The tax would aim at companies with revenues worldwide over a threshold, particularly those earning profits from digital advertising, user data, or sales of platforms.

While the target seems to be foreign multinationals, the reality is that the Digital Services Tax Canada actually ends up cascading to small digital businesses too. Most online shops and service providers are concerned that large platforms will pass on these additional costs to them through increased fees or decreased support.

Why It Matters to Small Businesses

Most small business owners think that the Canada Digital Services Tax doesn’t have a direct impact on them. Actually, the tax is specifically aimed at corporations that have revenues over $750 million worldwide and over $20 million in Canada. Yet, the digital economy tax has an indirect effect on the entire ecosystem.

For instance, if you are selling on a large platform such as Amazon or advertising on large social media platforms such as Facebook or Google, the cost of doing business could increase. These large platforms could respond to the Digital Services Tax by increasing service fees or adjusting algorithms to compensate for the added cost. That could make your ad spend increase, or your product visibility decrease—harming your bottom line.

Also, as a small SaaS company or an online course company, your customer base can go down if digital platforms decide to pass these costs to consumers. If you are in e-commerce, content creation, or digital consulting, this tax could change the way you budget, market, and price your services in the future.

The Scope of Digital Services Tax Canada

The Digital Services Tax Canada would be 3%, and it is applied to revenue—not profits. That is a basic difference. Even if a business is not profitable, it may still be taxed on its gross revenue from certain digital services. Focused business models are:

  • Internet marketplace fees
  • Revenue from monetization of user data
  • Revenue generated through online advertising platforms

While small businesses might not qualify under the threshold, any relationship or reliance upon affected tech giants leaves you exposed to the downstream impact of this tax.

Knowing the CRA digital tax model will allow you to predict how the tax may evolve in upcoming legislation. Even though the proposal is aimed at multinationals now, there is always a possibility of amendments that will expand the tax base. That is why business owners must stay up to date.

Preparing for the Future: What You Should Do

It is never too early to consider how the Digital Services Tax would affect your pricing, revenue streams, and growth plan. For example, businesses highly reliant on Facebook or Google ads can look into utilizing organic marketing channels or expanding their advertising strategies.

You must also track any Digital Services Tax Canada releases by the CRA and professional bodies. Most experts predict that as digital transformation gains pace, governments will keep evolving and expanding the digital economy tax base.

Having a good Small business tax accountant in Mississauga will come a long way in helping you adapt to these changes. Tax professionals can help you identify whether any aspect of your income is at risk, analyze new compliance rules, and help you implement more tax-efficient ways of operating your web business.

Final Thoughts

The Digital Services Tax is a sign of the times. With the world economy increasingly going digital, tax legislation will necessarily have to play catch-up. Although the current form of Canada Digital Services Tax may not have direct expenses on every small business today, the broader market forces and economics will necessarily be borne by your business. It’s forward-looking. 
Keep pace with industry trends, revisit your online business model, and consult tax professionals to navigate the Digital Services Tax Canada complexity. And so, not only will you be protecting your business today—but you’ll be ahead of whatever tomorrow brings on the digital tax horizon.